Your Trusted Ticketing Partner for America's Biggest Live Events

Maximize revenue, ensure sell-through, and protect your brand. We handle the ticketing complexity so you can focus on producing great events.

Maximize revenue, ensure sell-through, and protect your brand. We handle the ticketing complexity so you can focus on producing great events.

$3B+

Ticketing GMV Managed

20

Years of Experience
100%

100%

100%

Aligned Incentives

The Ticketing Challenge

Large event organizers face a complex ticketing landscape, forcing difficult compromises between revenue, operations, and brand protection.

Current Challenges

- Coordinating multiple vendors with conflicting incentives

- Building expensive internal expertise for occasional use

- Lack of real-time transparency during critical sales periods

- Inefficient yield management and pricing strategies

The Extra Point Solution

- Complete incentive alignment - we only win when you win

- End-to-end integration across strategy, pricing, and operations

- Platform-agnostic approach with no vendor lock-in

- Real-time analytics and transparent reporting

- Proven AI-driven pricing optimization

The Extra Point Solution

- Complete incentive alignment - we only win when you win

- End-to-end integration across strategy, pricing, and operations

- Platform-agnostic approach with no vendor lock-in

- Real-time analytics and transparent reporting

- Proven AI-driven pricing optimization

Why Extra Point

We combine championship-level expertise with technology neutrality and complete incentive alignment.

Championship Expertise

Championship Expertise

Led by Greg Nortman with $3B+ in ticketing GMV experience across Ticketmaster, PrimeSport, Logitix, and On Location. Proven execution at the world's biggest events.

Led by Greg Nortman with $3B+ in ticketing GMV experience across Ticketmaster, PrimeSport, Logitix, and On Location. Proven execution at the world's biggest events.

Complete Alignment

Complete Alignment

We have zero conflicts of interest: platform agnostic, no products to sell, and transparent performance auditing throughout. We succeed only when you succeed.

We have zero conflicts of interest: platform agnostic, no products to sell, and transparent performance auditing throughout. We succeed only when you succeed.

Platform Agnostic

Platform Agnostic

Seamless integration with all major ticketing platforms without vendor lock-in or technology bias.

Seamless integration with all major ticketing platforms without vendor lock-in or technology bias.

End-to-End Operations

End-to-End Operations

Your complete ticketing department - from strategic planning and AI-driven pricing to distribution management and real-time optimization.

Your complete ticketing department - from strategic planning and AI-driven pricing to distribution management and real-time optimization.

Boutique Focus

Boutique Focus

Deliberately selective client base ensures championship-level execution. We choose quality over quantity to maximize results for each partner.

Deliberately selective client base ensures championship-level execution. We choose quality over quantity to maximize results for each partner.

Championship-Level Leadership

Championship-Level Leadership

Gregory Nortman

Founder & CEO

Nearly 20 years of live event ticketing and hospitality experience with $3B+ in managed GMV. Former leadership roles at Ticketmaster (Director of Strategic Partnerships, founded Ticketmaster VIP), PrimeSport (COO through two private equity sales), Logitix (President), and On Location (EVP of Ticketing and Revenue Partnerships). Expert across the entire ticketing lifecycle from strategy and pricing to distribution and operations.

Gregory Nortman

Founder & CEO

Nearly 20 years of live event ticketing and hospitality experience with $3B+ in managed GMV. Former leadership roles at Ticketmaster (Director of Strategic Partnerships, founded Ticketmaster VIP), PrimeSport (COO through two private equity sales), Logitix (President), and On Location (EVP of Ticketing and Revenue Partnerships). Expert across the entire ticketing lifecycle from strategy and pricing to distribution and operations.

Your ticketing partner has arrived

Join America's premiere events in maximizing revenue while protecting your brand.

Your ticketing partner has arrived

Join America's premiere events in maximizing revenue while protecting your brand.

Your ticketing partner has arrived

Join America's premiere events in maximizing revenue while protecting your brand.

2025 Copyright © Extra Point

All rights reserved.

2025 Copyright © Extra Point

All rights reserved.